Exciting news for the graphic arts sector! The well-known Pantone company has launched a 336 new colors for their Plus Series, summing up a total of 1,677 shades in the collection launched in 2010. The expanded Pantone Matching System will prove to be of great help for those working with color all day. Graphic designers, printers or pre-press professionals can use this addition to unleash their creativity and give life to new creations. Giovanni Marra, director of corporate marketing at Pantone, declared: “Designers consistently demand more colors to differentiate their work and stand out in a crowded marketplace. We created the 336 New Colours with this in mind, expanding all color ranges to offer designers greater creative freedom.”As Pantone explains, “all new colors have been specially formulated to print using a uniform ink film thickness, making them easily matched on press. ” So don’t be scared to unleash your potential, just remember to use your colors for good!