Last year we presented the upgraded version of the Aeron Chair upgraded that is called the Embody Chair by Herman Miller. A few days ago at NeoCon 2009 in Chicago, US which was between 15th and 17th June Herman Miller unveiled its newest office chair called SETU. Herman Miller’s new Setu chair has a “kinematic spine”–inspired by the human backbone–that supports the sitter’s weight and gently forces the body into proper position.

Designed by Berlin-based Studio 7.5, the Setu line is meant to be a multipurpose chair. Inspired by a modern masterpiece, the chair has a mesh design lending it a cushioned feel. Suitable for desks and conference rooms, the chair is priced at $650. The price might seem high, but then again, its $650 price tag is not the Embody’s $1600. The reason for the price difference is that—even while it’s comfy and has great design—it is not designed to work for long periods of time. It’s much better and comfortable than a normal multi-purpose chair, however, even while it is supposed to be a multi-purpose chair. – Via – Herman Miller & Fastcompany