Personally I’m not a big fan of this “Lamp in a Bulb“, but I recognize that is an innovative and interesting lamp design .Designers called this lamp The Blow Table Lamp. The lamp was created by Studio Italia Design and is a Pio and Tito Toso design. Now maybe you are wondering how you can adjust the position of the lamp. The direction of the lamp can be controlled with a matching magnet that is on the outised of the glass globe. Just place the magnet anywhere on the globe/bulb and the lamp will move accordingly.Quite interesting concept, but I prefer something more traditional, and not a lamp with $1,362.60. – Via americaninventorspot