Faber Castell Promoted Through Hundreds of Circles and Famous Art [Video]
Faber Castell is a worldwide manufacturer of pen, pencils, art supplies and other office products, including luxury ones. The way they promote themselves is original and artistic. We stumbled across this video that left us speechless and decided to share it further. The film was made by Eric Yeo and implies hundreds of circles carefully drawn by hand. The result is mind-blowing: a beautiful version of Johannes Vermeer’s masterwork called “Girl with a pearl earing”. The short film is truly captivating and surprising. One might even say unbelievable. We salute this idea and find it to be a positive example of promoting a multinational company. No drama, no forced plot, just a simple artistic idea with the power to impress its viewers and make them appreciate the brand’s unique values. Enjoy!