IKEA Assembly Service Ads by Grabarz & Partner

IKEA Assembly Service Ads by Grabarz & Partner

IKEA furniture is well known for its modern, innovative furniture design. Is that true of their advertising as well? The IKEA Assembly Service ads bring to light a much-needed and underused support system. Cleverly depicting the plea for help from customers, the IKEA Assembly Service campaign is the brainchild of German advertising agency Grabarz & Partner. What do you think about these funny ads ? Are they true or not ? – Via

8 comments

  • Viktoria August 11, 2010 at 16:14 PMLogin to Reply →

    Genius!

  • sket August 11, 2010 at 16:51 PMLogin to Reply →

    Fantastic! :)))

  • Sharon August 12, 2010 at 01:58 AMLogin to Reply →

    I think they might be encouraging them to purchase their installation services?

  • dhita August 13, 2010 at 07:26 AMLogin to Reply →

    Provoking

  • Incubate Blog » Blog Archive » [Check] IKEA Assembly Service Ads by Grabarz & Partner August 20, 2010 at 09:16 AMLogin to Reply →

    […] IKEA furniture is well known for its modern, innovative furniture design. Is that true of their advertising as well? The IKEA Assembly Service ads bring to light a much-needed and underused support system. Cleverly depicting the plea for help from customers, the IKEA Assembly Service campaign is the brainchild of German advertising agency Grabarz & Partner. What do you think about these funny ads ? Are they true or not ? (Via). […]

  • Gwen Bell August 27, 2010 at 17:26 PMLogin to Reply →

    You know what’s funny? I thought they were adverts for how TOUGH their stuff is to assemble. Weird! It’s not that at all…
    Wonder if it will be counter-effective as a marketing tool? What say ye?

  • M M October 15, 2010 at 20:52 PMLogin to Reply →

    :D good idea

  • siteler ankara October 16, 2010 at 00:08 AMLogin to Reply →

    nice post fantastic… thank you very much dude